Editorial independence
Darwin Nutrition is a 100% independent media outlet owned by its two founders. Editorial choices are therefore free from any direct external influence.
Our business model
Since we want access to Darwin Nutrition to be free for everyone, we chose to fund ourselves through advertising. As we’re allergic to the buildup of banner ads, we opted for a selective and targeted advertising model: affiliate marketing.
This means presenting our readers with one or more products directly related to the article they are reading, along with a promo code negotiated with the partner that sells these products. When a reader purchases the recommended product, they receive a discount ranging from 5% to 20%, and we receive a commission from the partner.
Note that affiliate links do not make products more expensive than elsewhere (thanks to promo codes, it’s the opposite).
In this way, we maintain an optimal reading experience that isn’t disrupted by random ad banners—as is the case on almost all major online media. And we provide a service to readers who want to buy the products mentioned in our articles.
Selection of our business partners
The products featured on Darwin Nutrition are selected by us and come from companies that meet the following conditions:
- Conducting microbiological tests to avoid any toxicity issues
- Minimum traceability of raw materials
- Transparency about the founders & shareholders
- French companies
- Customer reviews (platforms such as Trustpilot, Avis Vérifiés, etc.) above 4.5/5
In addition, we use products from most of the featured brands on a daily basis.
